Michael Lewis
Michael Lewis, host of the podcast Against the Rules, has published many New York Times bestselling books, including The Fifth Risk, Flash Boys, and The Big Short. Movie versions of…
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Sports fans experience incredible highs and lows, and spend loads of money on a product over which they have no control. But for a long time, no one bothered to study the minds or impulses of fans. Michael Lewis finds out how that’s changing as writers and academics learn more about the powerful psychology of fandom. Just in time for technology to exploit fandom more than ever.
For further reading:
Eric Simons’ book The Secret Lives of Sports Fans
Research by Murray State University psychology professor Daniel Wann on fandom: https://murraystate.academia.edu/DanielWann
Michael Lewis, host of the podcast Against the Rules, has published many New York Times bestselling books, including The Fifth Risk, Flash Boys, and The Big Short. Movie versions of…