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In 2022, Elon Musk bought Twitter for $44 billion, and renamed it X. When asked why he wanted to own the social media network, Musk talked a lot about something he called the “woke mind virus.” Where does the idea of a mind virus come from? Jill Lepore looks to Cold War science fiction and the recently uncovered writings of Elon Musk’s grandfather in South Africa.

The Host

Jill Lepore

Jill Lepore is the David Woods Kemper Professor of American History and Affiliate Professor of Law at Harvard University and a staff writer for The New Yorker, where she writes about politics,…