Started From the Bottom Jing Gao: Bringing Chinese Flavor to Supermarket Shelves

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  • Apple Podcasts
  • Spotify

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FLY BY JING founder Jing Gao never intended to make hot sauce for a living. But after living in China her pallet was awakened to Asian flavors that drove her to become a foodie. Jing decided to make the scary leap from her traditional tech job to a full-time career in food. In this episode, Jing talks about her diaspora experience growing up in the West, the many pitfalls she faced as a food entrepreneur, and how overnight, viral success changes a business.

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The Host

Justin Richmond

Justin Richmond is producer and co-host of the music podcast Broken Record with writer Malcolm Gladwell, New York Times editor Bruce Headlam, and music producer—and Def Jam co-founder—Rick Rubin. Justin…