What’s Your Problem? Building Houses Like Tesla Builds Cars

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Alexis Rivas is the co-founder and CEO of Cover.

His problem is: How do you build houses in a factory, the way you build cars? And how do you do it so they’re cheaper and better than a traditionally built house?

Cover is following the Tesla model: starting with a high-end product but aiming for the mass market. “Nail it and scale it,” he says.

The Host

Jacob Goldstein

Jacob Goldstein spent more than a decade as co-host of the Planet Money podcast. He's also the author of the book Money: The True Story of a Made-Up Thing, which the New…